At present, a new round of global scientific and technological revolution and industrial transformation is in full swing, and information technology is changing rapidly. Industrial software, as one of the important drivers, is giving birth to a large number of new industries, new business forms and new models, accelerating the progress of China's new industrialization and injecting new momentum into the global manufacturing industry.

Lan-you Technology made a stage pose at the 3rd China Industrial Software Conference

On June 20, the 3rd China Industrial Software Conference, sponsored by the Smart China Expo Organizing Committee, the Ministry of Industry and Information Technology and Chongqing Municipal People's Government, was held in Yuzhou State Guest Hotel, Chongqing, with the theme of "Software Innovates Manufacturing, Intelligence Connects Future". The Expo gathered officials from ministries and government departments in charge of industrial software, representatives of upstream and downstream enterprises, big shots from the industry, experts and scholars in the field of science and education, to carryout in-depth discussions and exchanges on hot topics such as development of intelligent industrial software, enterprise digitalization and knowledge management, and transformation to digital intelligence.

Mr. Hu Yongli, General Manager of Lan-you Technology, was invited to attend the main forum of the conference and delivered a keynote speech on "Industrial Software Innovation and Transformation to Meet the New Challenges of Automotive Digital Intelligence", sharing the new model of industrial software innovation and business transformation under the development trend of digital intelligence in the automotive industry.

Industrial software drives industry transformation

Automotive manufacturing is the pillar industry of industrial manufacturing in the past hundred years. With the advent of the era of automotive digital intelligence, the traditional automotive industry is undergoing a huge change. Industrial software is an inevitable choice in the era of Industry 4.0. According to the relevant research report, the overall software market size of China's manufacturing industry will grow from 153.32 billion yuan to 336.14 billion yuan from 2021-2026, with a compound annual growth rate of 17%.

Hu Yongli analyzed the development trend of the automotive industry, and said that industrial software is an important driver of industry transformation. In light of the development trend of the automobile enterprises, Hu Yongli further noted that in the course of transformation to digital intelligence, the automobile enterprises need to pay close attention to - as regards marketing, providing full-scenario product services, meeting customers’ customization needs and improving user experience by establishing connections with users via all contact points; as to manufacturing, improving production efficiency and reducing production costs by building intelligent plants; as to products, improving product competitiveness through rapid product iteration and online upgrades.

“Hotspots such as marketing, manufacturing and products that automobile enterprises are concerned about are reflected in business change, which is actually about reconfiguring our capabilities around the users, products and factory operations.” Hu Yongli believed that in order to do a good job in the transformation of automobile enterprises to digital intelligence, we need to deal with three major challenges -

First, to form the "brain" of transformation, that is to focus on the top-level design and avoid the "pilot trap" in the process of transformation;

Second, to build the "skeleton" of transformation, that is to fully plan the enterprise architecture that supports business transformation;

Third, to circulate the "blood" of transformation, that is to fully" awaken" a large number of "dormant" data assets.

Industrial software innovation for business transformation

In practical application, automobile enterprises draw a "reform blueprint" through top-level design, and then rapidly implement this "reform blueprint" with the help of enterprise architecture. Since business transformation and enterprise architecture are in a one-to-many relationship, the business transformation needs to be implemented through the enterprise architecture in the end.

At the business architecture level, in order to meet the diverse personalized needs, Lan-you Technology, with more than 20 years of experience in the manufacturing field, has established delicacy management capabilities in three aspects of flexibility, digitalization and intelligence around ten business scenarios, providing rapid support for the market. Starting from product purchase, the integration of customer choice data and production configuration data is realized through supporting customers’ participation in demand design; in the R&D and manufacturing stages, C2M customized production is realized through order-and-factory synergy, lean supply chain management, flexible production line construction, and whole-process quality control and tracking. Eventually, all the information is displayed in real-time in the information center to assist production monitoring and intelligent decision-making.

At the product level, Lan-you Technology has designed the business and application architecture for the whole process of intelligent manufacturing, covering the product chain, value chain and equipment asset chain, and established 2 management lines for the whole value chain (cost management and total quality management) to support the continuous improvement of the business process. Ultimately, cost management, quality management and unified data management of the whole value chain have been realized. In particular, in terms of data management, Lan-you Technology has realized the full connection among five types of data: product master data, process master data, material master data, manufacturing master data and service master data, hence unclogging the "data veins” to enable the efficient flow of data.

At the technical architecture level, Lan-you Technology has built a unified industrial Internet capability reuse platform to realize the platform-based capability and PaaS through a unified digital base, unified technology and unified portal. On the industrial Internet platform, through 15 standard shared business centers,  intelligent decision-making and intelligent management of business are realized to support the development of intelligent manufacturing business. This technical architecture has been adopted by a number of automobile enterprises.

"Through the manufacturing operation center supported by 15 standard shared business centers, Lan-you Technology has helped automotive enterprises achieve overall improvement in many aspects such as planning effectiveness, production efficiency, production cost control, logistics efficiency, quality defect control and overall equipment efficiency.” Regarding how the manufacturing operation center can help with the transformation to "intelligent" manufacturing, Hu Yongli introduced that building a technical architecture that provides necessary support can help the automobile enterprises quickly meet the IT needs of new factory construction and old factory reconstruction, and achieve optimal cost and maximum sharing, enabling them to rapidly launch their innovative business Technical architecture and data architecture, which serve as “two cornerstones", have laid a digital foundation to support the front-end to form closed-loop business, and provide guarantee for the rapid development and innovation of enterprises.

Unleashing the value of data based on “business scenarios”

How can the data, which shoulders the mission of monitoring the market dynamics, give full play to its value? Hu Yongli introduced that as early as April 2020,China listed data as the 5th major production factor for the first time. "Untapped data is like a pool of stagnant water, its own value has not been reflected, and only by making data flow can it become an asset.” The value of data can only be unleashed and cashed in by operating the data properly based on customers and products with the help of years of experience in digital business.

Lan-you Technology uses big data to drive changes in decision-making and production models, and reshapes traditional value chain processes of the enterprises through reuse of data assets and digitization technology, improving quality and efficiency of existing business. It gradually realizes intelligence based on visibility, interconnection, prediction and self-adaptation and establishes new business incubation and expansion mechanism to support enterprises to seize opportunities and gain new growth points.

Regarding the value of data, Lan-you Technology has nearly 170 digital application scenarios in the whole business chain of the automobile industry, including 36in the manufacturing field. Take the business scenario in terms of inventory control in the manufacturing field as an example, through dynamic prediction algorithms based on parts inventory data, Lan-you Technology has reduced about 2billion yuan worth of inventory for customers in a period of two or three years.

Relying on 21 years of experience in automobile manufacturing, Lan-you Technology has developed the nationally leading digital service capability regarding intelligent manufacturing in the automobile industry, established a whole-process and all-scenario business chain that is customer value-oriented and covering from end to end, and developed a one-stop solution spanning from planning, design, implementation to delivery of whole plant. By focusing on core scenarios, pinpointing pain points, and driving business through technology, Lan-you Technology’s smart manufacturing solution will help customers build more intelligent benchmark plants and forge a promising future hrough digital intelligence!